B00Guide / Redesign
Signs that a website needs a redesign.
Separate visual problems from content, technology, and process issues.
Look at the work the site cannot do
A site may look old and still work, or look modern while losing opportunities.
- Poor mobile experience
- Outdated content
- Confusing contact
- Difficult maintenance
Prioritize by impact
The best redesign starts with what the business and customer need to solve.